By Allan Muir
If there’s one thing Hallmark’s on top of, its birthdays. So no surprise then that the Hallmark Channel is ahead of the curve when it comes to honoring Gordie Howe, who celebrates his 85th birthday on Sunday.
The U.S. cable net traveled to rinks around the NHL to gather best wishes for Mr. Hockey from current stars like Teemu Selanne, Dion Phaneuf, Dustin Brown and Nail Yakupov, among others.
Of course Hallmark has a vested interest in this. It’s promoting the U.S. premiere of “Mr. Hockey: The Gordie Howe Story,” on May 4. The bio-pic, which stars Michael Shanks (Stargate SG-1) and the great Kathleen Robertson (Beverly Hills, 90210) focuses on Gordie’s return to action at age 45 to play with his sons Mark and Marty in the World Hockey Association. And, being the Hallmark Channel, there’s probably a love story angle as well.
Should be worth a watch. In the meantime, check out the video and see which players were smart enough to refer to him as Mr. Howe.